{"id":14407,"date":"2023-02-23T07:51:59","date_gmt":"2023-02-23T07:51:59","guid":{"rendered":"https:\/\/www.cloudot.co.jp\/?p=14407"},"modified":"2023-04-30T06:16:12","modified_gmt":"2023-04-30T06:16:12","slug":"%e3%82%bc%e3%83%ad%e3%83%91%e3%83%bc%e3%83%86%e3%82%a3%e3%83%87%e3%83%bc%e3%82%bf%e3%81%a8%e3%81%af%ef%bc%9f%e3%82%af%e3%83%83%e3%82%ad%e3%83%bc%e3%83%ac%e3%82%b9%e6%99%82%e4%bb%a3%e3%81%ab%e3%81%8a","status":"publish","type":"post","link":"https:\/\/www.cloudot.co.jp\/en\/journal\/14407\/","title":{"rendered":"What is Zero Party Data? Considering the Use of E-Commerce Data in the Cookie-Less Era"},"content":{"rendered":"<p class=\"wp-block-paragraph\">\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\uff08Zero Party Data\uff09\u3068\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u81ea\u8eab\u304c\u63d0\u4f9b\u3059\u308b\u30c7\u30fc\u30bf\u306e\u3053\u3068\u3092\u6307\u3057\u307e\u3059\u3002\u3064\u307e\u308a\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u76f4\u63a5\u4f01\u696d\u3084\u30d6\u30e9\u30f3\u30c9\u3068\u60c5\u5831\u3092\u5171\u6709\u3059\u308b\u3053\u3068\u306b\u3088\u3063\u3066\u5f97\u3089\u308c\u308b\u30c7\u30fc\u30bf\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u81ea\u5206\u306e\u60c5\u5831\u3092\u81ea\u767a\u7684\u306b\u63d0\u4f9b\u3059\u308b\u305f\u3081\u3001\u30c7\u30fc\u30bf\u306e\u54c1\u8cea\u3084\u7cbe\u5ea6\u304c\u9ad8\u3044\u3068\u3044\u3046\u7279\u5fb4\u304c\u3042\u308a\u307e\u3059\u3002\u307e\u305f\u3001\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u4fdd\u8b77\u306e\u9762\u3067\u3082\u6709\u5229\u3067\u3042\u308a\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u60c5\u5831\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u306b\u3064\u3044\u3066\u306e\u540c\u610f\u304c\u5f97\u3089\u308c\u3066\u3044\u308b\u305f\u3081\u3001\u6cd5\u7684\u306a\u554f\u984c\u3082\u5c11\u306a\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4f8b\u3048\u3070\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u81ea\u5206\u306e\u8208\u5473\u3084\u597d\u307f\u3001\u8cfc\u5165\u5c65\u6b74\u306a\u3069\u3092\u4f01\u696d\u3084\u30d6\u30e9\u30f3\u30c9\u3068\u5171\u6709\u3059\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30b5\u30fc\u30d3\u30b9\u3084\u30aa\u30d5\u30a1\u30fc\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u306f\u3001\u4f01\u696d\u3084\u30d6\u30e9\u30f3\u30c9\u304c\u7b2c\u4e09\u8005\u306b\u4f9d\u5b58\u3059\u308b\u3053\u3068\u306a\u304f\u81ea\u793e\u3067\u306e\u30c7\u30fc\u30bf\u53ce\u96c6\u3057\u5206\u6790\u53ef\u80fd\u306a\u30c7\u30fc\u30bf\u306a\u306e\u3067\u3001\u8cc7\u7523\u6027\u304c\u3042\u308b\u3068\u3082\u3044\u3048\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u672c\u8a18\u4e8b\u3067\u306f\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u306e\u30c7\u30fc\u30bf\u53ce\u96c6\u3084\u6d3b\u7528\u4e8b\u4f8b\u306b\u3064\u3044\u3066\u66f8\u3044\u3066\u307f\u305f\u3044\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\n\n\n<div class=\"wp-block-aioseo-table-of-contents\"><ul><li><a class=\"aioseo-toc-item\" href=\"#aioseo-zero-party-data\">\u306a\u305c\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\uff08Zero Party Data\uff09\u304c\u6ce8\u76ee\u3055\u308c\u3066\u3044\u308b\u306e\u304b\uff1f<\/a><ul><li><a class=\"aioseo-toc-item\" href=\"#aioseo-ios14-5\">iOS14.5\u306e\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306b\u3088\u308b\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u3078\u306e\u5f71\u97ff<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-\">\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u4fdd\u8b77\u306e\u4e16\u754c\u7684\u306a\u6f6e\u6d41<\/a><\/li><\/ul><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-d2c\">\u8ca9\u58f2\u6226\u7565\u3092\u8ee2\u63db\u3059\u308bD2C\u30d6\u30e9\u30f3\u30c9<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-zero-party-data\">\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\uff08Zero Party Data\uff09\u3068\u306f\u4f55\u304b\uff1f<\/a><ul><li><a class=\"aioseo-toc-item\" href=\"#aioseo-\">\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u4f8b<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-1st1st-party-data\">\u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\uff081st Party Data\uff09<\/a><ul><li><a class=\"aioseo-toc-item\" href=\"#aioseo-\">\u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u4f8b<\/a><\/li><\/ul><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-2nd-party-data\">\u30bb\u30ab\u30f3\u30c9\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\uff082nd Party Data\uff09<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-3rd3rd-party-data\">\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\uff083rd Party Data\uff09<\/a><\/li><\/ul><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-1st\">\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u3068\u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u306e\u9055\u3044<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-\">\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u304c\u4fa1\u5024\u3042\u308b\u306e\u306f\u306a\u305c\u304b\uff1f<\/a><ul><li><a class=\"aioseo-toc-item\" href=\"#aioseo-\">\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u306e\u5b9f\u73fe<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-\">\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u9ad8\u3081\u308b<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-\">\u30aa\u30f3\u30e9\u30a4\u30f3\u3068\u30aa\u30d5\u30e9\u30a4\u30f3\u3067\u6d3b\u7528\u53ef\u80fd<\/a><\/li><\/ul><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-\">\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u3092\u96c6\u3081\u3089\u308c\u308b\u30c4\u30fc\u30eb<\/a><ul><li><a class=\"aioseo-toc-item\" href=\"#aioseo-klaviyo\">Klaviyo<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-octane-ai\">Octane AI<\/a><\/li><\/ul><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-\">\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u306e\u6d3b\u7528\u4e8b\u4f8b<\/a><ul><li><a class=\"aioseo-toc-item\" href=\"#aioseo-the-north-face\">THE NORTH FACE<\/a><ul><li><a class=\"aioseo-toc-item\" href=\"#aioseo-xplr-pass\">XPLR PASS\u7279\u5178<\/a><\/li><\/ul><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-lacoste\">LACOSTE<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-airbnb\">Airbnb<\/a><\/li><\/ul><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-\">\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u306e\u6d3b\u7528\u306b\u304a\u3051\u308b\u30d3\u30b8\u30cd\u30b9\u306e\u52b9\u679c\u6027\u306f\uff1f<\/a><\/li><\/ul><\/div>\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-zero-party-data\">\u306a\u305c\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\uff08Zero Party Data\uff09\u304c\u6ce8\u76ee\u3055\u308c\u3066\u3044\u308b\u306e\u304b\uff1f<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"540\" src=\"https:\/\/www.cloudot.co.jp\/wp-content\/uploads\/2023\/02\/AdobeStock_569537226-1024x540.jpeg\" alt=\"\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c7\u30fc\u30bf\" class=\"wp-image-14423\" srcset=\"https:\/\/www.cloudot.co.jp\/wp-content\/uploads\/2023\/02\/AdobeStock_569537226-1024x540.jpeg 1024w, https:\/\/www.cloudot.co.jp\/wp-content\/uploads\/2023\/02\/AdobeStock_569537226-300x158.jpeg 300w, https:\/\/www.cloudot.co.jp\/wp-content\/uploads\/2023\/02\/AdobeStock_569537226-768x405.jpeg 768w, https:\/\/www.cloudot.co.jp\/wp-content\/uploads\/2023\/02\/AdobeStock_569537226-1536x810.jpeg 1536w, https:\/\/www.cloudot.co.jp\/wp-content\/uploads\/2023\/02\/AdobeStock_569537226-2048x1080.jpeg 2048w, https:\/\/www.cloudot.co.jp\/wp-content\/uploads\/2023\/02\/AdobeStock_569537226-18x9.jpeg 18w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u4e00\u6642\u671f\u306eD2C\u30d6\u30e9\u30f3\u30c9\u306f\u3072\u305f\u3059\u3089\u5e83\u544a\u4e88\u7b97\u3092\u7a81\u3063\u8fbc\u3081\u3070\u58f2\u308a\u4e0a\u3052\u304c\u4e0a\u304c\u308b\u3068\u3044\u3046\u306e\u304c\u5b9a\u77f3\u3067\u3057\u305f\u3002\u305d\u306e\u30bb\u30aa\u30ea\u30fc\u304c\u901a\u3058\u306a\u304f\u306a\u3063\u3066\u304d\u305f\u306e\u306f\u3001\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u3067\u6d3b\u7528\u3055\u308c\u3066\u304d\u305f\u30c7\u30fc\u30bf\u306b\u5bfe\u3059\u308b\u3001\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u3084\u500b\u4eba\u60c5\u5831\u4fdd\u8b77\u3078\u306e\u610f\u8b58\u304c\u9ad8\u307e\u3063\u3066\u3044\u308b\u3053\u3068\u306b\u8981\u56e0\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-ios14-5\">iOS14.5\u306e\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306b\u3088\u308b\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u3078\u306e\u5f71\u97ff<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">2021\u5e744\u6708\u306eApple\u306b\u3088\u308biOS14.5\u4ee5\u964d\u306e\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3067\u3059\u3002\u30a2\u30d7\u30ea\u306e\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u5236\u9650\u306b\u3088\u308b\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u306e\u52b9\u679c\u6e2c\u5b9a\u306e\u7cbe\u5ea6\u304c\u8457\u3057\u304f\u843d\u3061\u305f\u3053\u3068\u306b\u3088\u308a\u3001\u591a\u304f\u306eD2C\u30d6\u30e9\u30f3\u30c9\u3084EC\u4e8b\u696d\u8005\u306f\u3001\u5f93\u6765\u306e\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u3067\u306f\u30af\u30ea\u30c3\u30af\u7387\u3084\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u6570\u3001ROAS\u3001CPA\u306a\u3069\u3092\u7dad\u6301\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u306a\u304f\u306a\u308a\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5b9f\u969b\u306b\u306f\u5168\u30e6\u30fc\u30b6\u30fc\u304ciOS\u306e\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3092\u9069\u7528\u3059\u308b\u307e\u3067\u306e\u30bf\u30a4\u30e0\u30e9\u30b0\u3084\u65e2\u306b\u4fdd\u6301\u3057\u3066\u3044\u308b\u5e83\u544a\u30c7\u30fc\u30bf\u306e\u6d3b\u7528\u53ef\u80fd\u671f\u9593\u306a\u3069\u3082\u3042\u308a\u30012022\u5e74\u306b\u306a\u308a\u3001\u3088\u308a\u591a\u304f\u306e\u30d6\u30e9\u30f3\u30c9\u304c\u672c\u683c\u7684\u306b\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30ec\u30fc\u30c8\u304c\u4f4e\u304f\u306a\u3063\u3066\u304d\u305f\u3053\u3068\u3092\u5b9f\u611f\u3057\u59cb\u3081\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u7279\u306bFacebook\u3084Instagram\u306a\u3069\u306f\u30e6\u30fc\u30b6\u30fc\u306e\u597d\u307f\u3084\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u306a\u3069\u3001\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u9078\u3076\u969b\u306b\u30d5\u30c3\u30af\u306b\u306a\u308b\u30c7\u30fc\u30bf\u30a2\u30bb\u30c3\u30c8\u3092\u6d3b\u7528\u3057\u305f\u5e83\u544a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u304c\u3067\u304d\u3066\u3044\u305f\u306e\u3067\u3001iOS\u306e\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306b\u3088\u308b\u30c7\u30fc\u30bf\u306e\u52b9\u679c\u6e2c\u5b9a\u3078\u306e\u5f71\u97ff\u306f\u975e\u5e38\u306b\u5927\u304d\u3044\u72b6\u6cc1\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-\">\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u4fdd\u8b77\u306e\u4e16\u754c\u7684\u306a\u6f6e\u6d41<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">EU\u306b\u3088\u308bGDPR\uff08\u4e00\u822c\u30c7\u30fc\u30bf\u4fdd\u8b77\u898f\u5247\uff09\u3084CCPA\uff08\u30ab\u30ea\u30d5\u30a9\u30eb\u30cb\u30a2\u6d88\u8cbb\u8005\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u6cd5\uff09\u306a\u3069\u3001\u4e16\u754c\u3067\u306f\u500b\u4eba\u30c7\u30fc\u30bf\u306e\u4fdd\u8b77\u306b\u95a2\u3059\u308b\u6cd5\u5f8b\u304c\u6574\u5099\u3055\u308c\u3066\u304d\u307e\u3057\u305f\u3002\u65e5\u672c\u56fd\u5185\u3067\u3082\u6539\u6b63\u500b\u4eba\u60c5\u5831\u4fdd\u8b77\u6cd5\u304c\u6210\u7acb\u3057\u3001\u500b\u4eba\u60c5\u5831\u3084\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u306e\u4fdd\u8b77\u3059\u308b\u305f\u3081\u306b\u3001\u4f01\u696d\u306e\u30c7\u30fc\u30bf\u5229\u7528\u306b\u304a\u3051\u308b\u6cd5\u4ee4\u9075\u5b88\u3078\u306e\u53b3\u3057\u3044\u904b\u7528\u30eb\u30fc\u30eb\u306e\u6574\u5099\u306f\u4e16\u754c\u7684\u306a\u6f6e\u6d41\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-d2c\">\u8ca9\u58f2\u6226\u7565\u3092\u8ee2\u63db\u3059\u308bD2C\u30d6\u30e9\u30f3\u30c9<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u4eca\u307e\u3067\u591a\u304f\u306e\u4e88\u7b97\u3092Facebook\u3092\u4e2d\u5fc3\u3068\u3059\u308b\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u306b\u6295\u4e0b\u3057\u3001\u30c8\u30c3\u30d7\u30e9\u30a4\u30f3\u3092\u4f38\u3070\u3057\u3066\u3044\u305fD2C\u30d6\u30e9\u30f3\u30c9\u3082\u4e8b\u696d\u306e\u65b9\u5411\u6027\u306e\u8ee2\u63db\u3092\u8feb\u3089\u308c\u3066\u3044\u307e\u3059\u3002\u4e2d\u306b\u306f\u30ea\u30a2\u30eb\u5e97\u8217\u3078\u306e\u8ee2\u63db\u3092\u3057\u305f\u308a\u3001\u30de\u30fc\u30b1\u30c3\u30c8\u30d7\u30ec\u30a4\u30b9\u306a\u3069\u306b\u30c1\u30e3\u30cd\u30eb\u3092\u5e83\u3052\u308b\u30d6\u30e9\u30f3\u30c9\u3082\u5897\u3048\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u305d\u306e\u4e2d\u3067\u3088\u308a\u4eca\u307e\u3067\u306e\u3088\u3046\u306a\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\uff083rd Party Data\uff09\u306b\u983c\u3089\u305a\u3001\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u3092\u53ce\u3057\u3001\u30e6\u30fc\u30b6\u30fc\u304b\u3089\u627f\u8a8d\u3057\u305f\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u306b\u3088\u308a\u30e6\u30fc\u30b6\u30fc\u3068\u306e\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u9ad8\u3081\u3001\u9577\u671f\u7684\u306a\u95a2\u4fc2\u6027\u3092\u69cb\u7bc9\u3057\u3088\u3046\u3068\u3044\u3046\u8003\u3048\u308b\u4f01\u696d\u3084\u30d6\u30e9\u30f3\u30c9\u304c\u5897\u3048\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-zero-party-data\">\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\uff08Zero Party Data\uff09\u3068\u306f\u4f55\u304b\uff1f<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u3068\u306f\u4f55\u304b\uff1f\u3068\u3044\u3046\u90e8\u5206\u306b\u3064\u3044\u3066\u306f\u8b70\u8ad6\u3082\u3042\u308b\u3088\u3046\u3067\u3059\u304c\u3001Fatemeh Khatibloo\u306e\u5b9a\u7fa9\u306b\u3088\u308b\u3068<strong>\u300c\u9867\u5ba2\u81ea\u8eab\u304c\u610f\u56f3\u7684\u3001\u304b\u3064\u7a4d\u6975\u7684\u306b\u30d6\u30e9\u30f3\u30c9\u3068\u5171\u6709\u3057\u305f\u3044\u60c5\u5831\u3001\u305f\u3068\u3048\u3070\u8cfc\u5165\u610f\u5411\u3084\u3001\u500b\u4eba\u7684\u306a\u6587\u8108\u3001\u81ea\u8eab\u3092\u30d6\u30e9\u30f3\u30c9\u306b\u3069\u3046\u8a8d\u8b58\u3057\u3066\u307b\u3057\u3044\u304b\u3001\u3068\u3044\u3063\u305f\u30c7\u30fc\u30bf\u300d<\/strong><a href=\"https:\/\/www.forrester.com\/report\/QA-What-Marketers-Need-To-Know-About-ZeroParty-Data\/RES145095\" target=\"_blank\" rel=\"noopener\" title=\"\uff08\u53c2\u8003\uff09\">\uff08\u53c2\u8003\uff09<\/a>\u3068\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5177\u4f53\u7684\u306b\u306f\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u60c5\u5831\u304c\u542b\u307e\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"aioseo-\">\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u4f8b<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u8da3\u5473\u3084\u95a2\u5fc3\u4e8b\u306b\u95a2\u3059\u308b\u60c5\u5831<\/li>\n\n\n\n<li>\u597d\u304d\u306a\u5546\u54c1\u3084\u30d6\u30e9\u30f3\u30c9\u306b\u95a2\u3059\u308b\u60c5\u5831<\/li>\n\n\n\n<li>\u4f7f\u3063\u3066\u3044\u308b\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306b\u95a2\u3059\u308b\u60c5\u5831<\/li>\n\n\n\n<li>\u9867\u5ba2\u30b5\u30dd\u30fc\u30c8\u3078\u306e\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af<\/li>\n\n\n\n<li>\u4f7f\u3063\u3066\u3044\u308b\u30a2\u30d7\u30ea\u3084\u884c\u52d5\u5c65\u6b74\u306b\u95a2\u3059\u308b\u60c5\u5831<\/li>\n\n\n\n<li>\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u4e0a\u3067\u306e\u30a2\u30f3\u30b1\u30fc\u30c8\u56de\u7b54\u3084\u30e1\u30fc\u30eb\u30de\u30ac\u30b8\u30f3\u306e\u767b\u9332\u60c5\u5831<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u3053\u306e\u3088\u3046\u306b\u901a\u5e38\u306e\u30c8\u30e9\u30f3\u30b6\u30af\u30b7\u30e7\u30f3\u3067\u306f\u53d6\u5f97\u3067\u304d\u306a\u3044\u30c7\u30fc\u30bf\u3092\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u3068\u4e00\u822c\u7684\u306b\u547c\u3073\u307e\u3059\u3002\u305d\u306e\u4ed6\u306b\u3082\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u30c7\u30fc\u30bf\u5c5e\u6027\u304c\u5b58\u5728\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-1st1st-party-data\">\u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\uff081st Party Data\uff09<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u3068\u306f\u3001\u7b2c\u4e09\u8005\u3092\u7d4c\u7531\u305b\u305a\u3001\u4f01\u696d\u3084\u30d6\u30e9\u30f3\u30c9\u304c\u72ec\u81ea\u3067\u53ce\u96c6\u3057\u305f\u30c7\u30fc\u30bf\u3092\u6307\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"aioseo-\">\u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u4f8b<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u8cfc\u5165\u3084\u554f\u3044\u5408\u308f\u305b\u3001\u4f1a\u54e1\u767b\u9332\u3067\u96c6\u3081\u305f\u9867\u5ba2\u306e\u6027\u5225\u30fb\u5e74\u9f62\u3001\u4f4f\u6240\u306a\u3069\u306e\u60c5\u5831<\/li>\n\n\n\n<li>\u81ea\u793e\u30b5\u30a4\u30c8\u3067\u306e\u8cfc\u8cb7\u5c65\u6b74\u3084\u884c\u52d5\u5c65\u6b74\u3001\u8cfc\u5165\u91d1\u984d\u306a\u3069\u306e\u60c5\u5831<\/li>\n\n\n\n<li>\u30a2\u30f3\u30b1\u30fc\u30c8\u306e\u56de\u7b54\u3084\u305d\u306e\u5206\u6790\u30c7\u30fc\u30bf<\/li>\n\n\n\n<li>\u540d\u523a\u30c7\u30fc\u30bf\u3084\u8b70\u4e8b\u9332\u7b49\u306e\u8a18\u9332<\/li>\n\n\n\n<li>SNS\u3084\u30c4\u30fc\u30eb\u3067\u306e\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u5c65\u6b74<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u306f\u4f01\u696d\u3084\u30d6\u30e9\u30f3\u30c9\u304c\u76f4\u63a5\u5165\u624b\u3057\u305f\u60c5\u5831\u3067\u3042\u308a\u3001\u53ce\u96c6\u65b9\u6cd5\u304c\u7279\u5b9a\u3067\u304d\u308b\u3053\u3068\u304b\u3089\u3001\u4fe1\u6191\u6027\u306e\u9ad8\u3044\u305f\u3081\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u306e\u52b9\u679c\u6027\u3092\u9ad8\u3081\u305f\u308a\u3001\u7cbe\u5ea6\u3092\u5411\u4e0a\u3055\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u30c7\u30fc\u30bf\u3068\u8a00\u3048\u308b\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-2nd-party-data\">\u30bb\u30ab\u30f3\u30c9\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\uff082nd Party Data\uff09<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u300c\u4ed6\u793e\u304c\u53d6\u5f97\u3057\u305f\u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u300d\u3067\u3042\u308a\u3001\u30c7\u30fc\u30bf\u3092\u8cfc\u5165\u3057\u305f\u308a\u4e8b\u696d\u63d0\u643a\u306a\u3069\u306e\u5f62\u3067\u7b2c\u4e09\u8005\u304b\u3089\u53d6\u5f97\u3059\u308b\u30c7\u30fc\u30bf\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4f8b\u3048\u3070\u30db\u30c6\u30eb\u306a\u3069\u304c\u53d6\u5f97\u3057\u305f\u5bbf\u6cca\u3059\u308b\u30e6\u30fc\u30b6\u30fc\u306e\u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u3092\u3001\u822a\u7a7a\u4f1a\u793e\u3084\u30ec\u30f3\u30bf\u30ab\u30fc\u4f1a\u793e\u306a\u3069\u306b\u63d0\u4f9b\u3059\u308b\u3053\u3068\u306b\u3088\u308a\u3001\u8cfc\u8cb7\u306b\u3064\u306a\u304c\u308b\u53ef\u80fd\u6027\u306e\u9ad8\u3044\u30bf\u30fc\u30b2\u30c3\u30c8\u30e6\u30fc\u30b6\u30fc\u60c5\u5831\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u53ef\u80fd\u306b\u3059\u308b\u306a\u3069\u306e\u65b9\u6cd5\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-3rd3rd-party-data\">\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\uff083rd Party Data\uff09<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u7b2c\u4e09\u8005\u306b\u3088\u308a\u53ce\u96c6\u3055\u308c\u305f\u30c7\u30fc\u30bf\u3067\u3001\u591a\u304f\u306e\u30b1\u30fc\u30b9\u3067\u306fDMP(\u30c7\u30fc\u30bf\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0)\u306b\u3088\u308a\u53ce\u96c6\u3055\u308c\u305f\u30c7\u30fc\u30bf\u3092\u8cfc\u5165\u3059\u308b\u5f62\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4eca\u307e\u3067\u306f\u591a\u304f\u306e\u5834\u5408\u3053\u306e\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u3066\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u306f\u904b\u7528\u3055\u308c\u3066\u3044\u307e\u3057\u305f\u3002\u3057\u304b\u3057\u30c7\u30fc\u30bf\u53ce\u96c6\u306b\u5fc5\u8981\u306aCookie\u306e\u5ec3\u6b62\u554f\u984c\u3084\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306e\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u5236\u9650\u306b\u3088\u308a\u3001\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u306e\u7cbe\u5ea6\u3084\u4fe1\u7528\u6027\u304c\u52a3\u5316\u3057\u3066\u3044\u308b\u3068\u3044\u3046\u3053\u3068\u304c\u73fe\u5728\u306e\u554f\u984c\u3068\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-1st\">\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u3068\u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u306e\u9055\u3044<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u3068\u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u306f\u5c11\u3057\u9055\u3044\u304c\u5206\u304b\u308a\u3065\u3089\u3044\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002<strong>\u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u3068\u306e\u5927\u304d\u306a\u9055\u3044\u306f\u3001\u5358\u7d14\u306a\u53d6\u5f15\u3084\u30c8\u30e9\u30f3\u30b6\u30af\u30b7\u30e7\u30f3\u30c7\u30fc\u30bf\u304b\u3089\u306f\u5f97\u308b\u3053\u3068\u304c\u3067\u304d\u306a\u3044\u30c7\u30fc\u30bf\u3067\u3042\u308b\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3002<\/strong>\u30e6\u30fc\u30b6\u30fc\u4e00\u4eba\u3072\u3068\u308a\u306b\u5bc4\u308a\u6dfb\u3063\u305f\u9867\u5ba2\u4f53\u9a13\u3092\u5275\u51fa\u3059\u308b\u306b\u306f\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30fc\u30c7\u30fc\u30bf\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td>\u3000\u3000\u3000\u3000\u3000<\/td><td><strong>\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf<\/strong><\/td><td><strong>\u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf<\/strong>\u3000\u3000\u3000\u3000\u3000\u3000\u3000\u3000<\/td><\/tr><tr><td><strong>\u53ce\u96c6\u65b9\u6cd5<\/strong><\/td><td>\u30e6\u30fc\u30b6\u30fc\u81ea\u8eab\u304c\u81ea\u767a\u7684\u306b\u63d0\u4f9b\u3059\u308b\u30c7\u30fc\u30bf<\/td><td>\u4f01\u696d\u3084\u30d6\u30e9\u30f3\u30c9\u304c\u30c9\u30e9\u30f3\u30b6\u30af\u30b7\u30e7\u30f3\u7b49\u3067\u53ce\u96c6\u3057\u305f\u30c7\u30fc\u30bf<\/td><\/tr><tr><td><strong>\u6027\u8cea<\/strong><\/td><td>\u30e6\u30fc\u30b6\u30fc\u81ea\u8eab\u304c\u81ea\u5206\u306b\u95a2\u3059\u308b\u60c5\u5831\u3092\u63d0\u4f9b\u3059\u308b\u305f\u3081\u3001\u7cbe\u5ea6\u304c\u9ad8\u304f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u610f\u56f3\u3084\u597d\u307f\u304c\u53cd\u6620\u3055\u308c\u308b<\/td><td>\u4f01\u696d\u3084\u30d6\u30e9\u30f3\u30c9\u304c\u53ce\u96c6\u3057\u305f\u30c7\u30fc\u30bf\u3067\u3042\u308b\u305f\u3081\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u610f\u56f3\u3084\u597d\u307f\u3092\u53cd\u6620\u3057\u3066\u3044\u306a\u3044\u5834\u5408\u304c\u3042\u308b<\/td><\/tr><tr><td><strong>\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc<\/strong><\/td><td>\u30e6\u30fc\u30b6\u30fc\u304c\u60c5\u5831\u3092\u81ea\u767a\u7684\u306b\u63d0\u4f9b\u3059\u308b\u305f\u3081\u3001\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u4fdd\u8b77\u306e\u89b3\u70b9\u304b\u3089\u512a\u308c\u3066\u3044\u308b<\/td><td>\u4f01\u696d\u3084\u30d6\u30e9\u30f3\u30c9\u304c\u30e6\u30fc\u30b6\u30fc\u306e\u30c7\u30fc\u30bf\u3092\u53ce\u96c6\u3059\u308b\u3053\u3068\u306b\u306a\u308b\u305f\u3081\u3001\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u4fdd\u8b77\u306b\u5bfe\u3059\u308b\u61f8\u5ff5\u304c\u3042\u308b<\/td><\/tr><tr><td><strong>\u6d3b\u7528\u65b9\u6cd5<\/strong><\/td><td>\u30e6\u30fc\u30b6\u30fc\u306e\u610f\u56f3\u3084\u597d\u307f\u306b\u57fa\u3065\u3044\u305f\u3001\u3088\u308a\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30b5\u30fc\u30d3\u30b9\u3084\u30aa\u30d5\u30a1\u30fc\u306e\u63d0\u4f9b\u3001\u4f01\u696d\u3084\u30d6\u30e9\u30f3\u30c9\u81ea\u8eab\u306e\u30c7\u30fc\u30bf\u53ce\u96c6\u3084\u5206\u6790\u306e\u5411\u4e0a<\/td><td>\u9867\u5ba2\u5c5e\u6027\u5206\u6790\u3001\u9867\u5ba2\u884c\u52d5\u5206\u6790\u3001\u9867\u5ba2\u55dc\u597d\u5206\u6790\u3001\u5e02\u5834\u8abf\u67fb\u3001\u5e83\u544a\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306a\u3069\u306e\u76ee\u7684\u3067\u4f7f\u7528\u3055\u308c\u308b<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-\">\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u304c\u4fa1\u5024\u3042\u308b\u306e\u306f\u306a\u305c\u304b\uff1f<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.cloudot.co.jp\/wp-content\/uploads\/2023\/02\/AdobeStock_561373562-1024x683.jpeg\" alt=\"\u30e6\u30fc\u30b6\u30fc\u30a4\u30f3\u30b5\u30a4\u30c8\" class=\"wp-image-14422\" srcset=\"https:\/\/www.cloudot.co.jp\/wp-content\/uploads\/2023\/02\/AdobeStock_561373562-1024x683.jpeg 1024w, https:\/\/www.cloudot.co.jp\/wp-content\/uploads\/2023\/02\/AdobeStock_561373562-300x200.jpeg 300w, https:\/\/www.cloudot.co.jp\/wp-content\/uploads\/2023\/02\/AdobeStock_561373562-768x512.jpeg 768w, https:\/\/www.cloudot.co.jp\/wp-content\/uploads\/2023\/02\/AdobeStock_561373562-1536x1024.jpeg 1536w, https:\/\/www.cloudot.co.jp\/wp-content\/uploads\/2023\/02\/AdobeStock_561373562-2048x1365.jpeg 2048w, https:\/\/www.cloudot.co.jp\/wp-content\/uploads\/2023\/02\/AdobeStock_561373562-18x12.jpeg 18w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-\">\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u306e\u5b9f\u73fe<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u30e6\u30fc\u30b6\u30fc\u306e\u4e00\u4eba\u3072\u3068\u308a\u306e\u30cb\u30fc\u30ba\u3084\u751f\u6d3b\u30b9\u30bf\u30a4\u30eb\u3001\u95a2\u308f\u308b\u30b3\u30df\u30e5\u30cb\u30c6\u30a3\u306f\u591a\u69d8\u5316\u3057\u3066\u3044\u307e\u3059\u3002\u4f01\u696d\u3084\u30d6\u30e9\u30f3\u30c9\u306f\u30e6\u30fc\u30b6\u30fc\u306b\u5fdc\u3058\u3066\u63d0\u4f9b\u3059\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3059\u308b\u5fc5\u8981\u304c\u51fa\u3066\u304d\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u591a\u304f\u306e\u30e6\u30fc\u30b6\u30fc\u306b\u5229\u7528\u3055\u308c\u3066\u3044\u308b\u30b5\u30fc\u30d3\u30b9\u3001\u4f8b\u3048\u3070Amazon\u3084Netflix\u3001Google\u306a\u3069\u3092\u4f53\u9a13\u3057\u3066\u3044\u308b\u30e6\u30fc\u30b6\u30fc\u305f\u3061\u306f\u81ea\u5206\u306e\u597d\u307f\u306b\u5408\u3063\u305f\u60c5\u5831\u304c\u30ec\u30b3\u30e1\u30f3\u30c9\u3055\u308c\u308b\u3053\u3068\u306b\u6163\u308c\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u3089\u306e\u30cb\u30fc\u30ba\u306b\u5bfe\u5fdc\u3059\u308b\u305f\u3081\u306b\u306f\u5f93\u6765\u306e\u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u3060\u3051\u3067\u306f\u3001\u9867\u5ba2\u30a4\u30f3\u30b5\u30a4\u30c8\u306b\u57fa\u3065\u3044\u305f\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u306f\u5b9f\u73fe\u3067\u304d\u307e\u305b\u3093\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-\">\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u9ad8\u3081\u308b<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u5358\u7d14\u306a\u4fa1\u683c\u8a34\u6c42\u3067\u306f\u3059\u3050\u30e6\u30fc\u30b6\u30fc\u306f\u5225\u306e\u30b5\u30fc\u30d3\u30b9\u306b\u30b9\u30a4\u30c3\u30c1\u3057\u3066\u3057\u307e\u3044\u307e\u3059\u3002\u30e6\u30fc\u30b6\u30fc\u306b\u5bfe\u3057\u3066\u304a\u8cb7\u3044\u5f97\u3060\u3051\u3067\u306f\u306a\u3044\u30d9\u30cd\u30d5\u30a3\u30c3\u30c8\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u306b\u3088\u308a\u3001\u512a\u8d8a\u611f\u3084\u6e80\u8db3\u611f\u3092\u611f\u3058\u3066\u3082\u3089\u3046\u3053\u3068\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\u3092\u9ad8\u3081\u308b\u30a4\u30f3\u30bb\u30f3\u30c6\u30a3\u30d6\u3092\u63d0\u4f9b\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u9867\u5ba2\u30a4\u30f3\u30b5\u30a4\u30c8\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3069\u3053\u306b\u4fa1\u5024\u3092\u611f\u3058\u3066\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u5229\u7528\u3057\u3066\u3044\u308b\u306e\u304b\u3001\u4eca\u306e\u30e9\u30a4\u30d5\u30b9\u30c6\u30fc\u30b8\u3067\u3069\u3093\u306a\u3053\u3068\u3092\u30dd\u30b8\u30c6\u30a3\u30d6\u3068\u8003\u3048\u3066\u3044\u3066\u3001\u3069\u3093\u306a\u3053\u3068\u3092\u30cd\u30ac\u30c6\u30a3\u30d6\u3068\u611f\u3058\u3066\u3044\u308b\u306e\u304b\u3001\u3069\u3093\u306a\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3092\u597d\u3080\u306e\u304b\u3001\u306a\u3069\u3092\u793a\u3059\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u306f\u30e6\u30fc\u30b6\u30fc\u306b\u5bfe\u3057\u3066\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u8a34\u6c42\u3059\u308b\u969b\u306b\u3068\u3066\u3082\u6709\u76ca\u306a\u30c7\u30fc\u30bf\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-\">\u30aa\u30f3\u30e9\u30a4\u30f3\u3068\u30aa\u30d5\u30e9\u30a4\u30f3\u3067\u6d3b\u7528\u53ef\u80fd<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u306f\u30aa\u30f3\u30e9\u30a4\u30f3\u3060\u3051\u3067\u306a\u304f\u30aa\u30d5\u30e9\u30a4\u30f3\u3067\u3082\u53ce\u96c6\u53ef\u80fd\u3067\u3042\u308a\u6d3b\u7528\u3067\u304d\u308b\u3082\u306e\u306a\u306e\u3067\u3001\u5b9f\u5e97\u8217\u306a\u3069\u4e2d\u5fc3\u306e\u30d3\u30b8\u30cd\u30b9\u304c\u30aa\u30f3\u30e9\u30a4\u30f3\u3092\u5f37\u5316\u3059\u308b\u306a\u3069\u306e\u5834\u5408\u3067\u3082\u3001\u304a\u3044\u3066\u3082\u9867\u5ba2\u63a5\u5ba2\u306a\u3069\u306b\u3088\u308a\u69d8\u3005\u306a\u65b9\u6cd5\u3067\u30c7\u30fc\u30bf\u53ce\u96c6\u30fb\u6d3b\u7528\u304c\u4eca\u5f8c\u9032\u3093\u3067\u3044\u304d\u305d\u3046\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-\">\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u3092\u96c6\u3081\u3089\u308c\u308b\u30c4\u30fc\u30eb<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-klaviyo\">Klaviyo<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.klaviyo.com\/\" target=\"_blank\" rel=\"noopener\" title=\"\">https:\/\/www.klaviyo.com\/<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4e3b\u306bE\u30b3\u30de\u30fc\u30b9\u4f01\u696d\u5411\u3051\u306b\u63d0\u4f9b\u3055\u308c\u3066\u3044\u308b\u30aa\u30fc\u30eb\u30a4\u30f3\u30ef\u30f3\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30aa\u30fc\u30c8\u30e1\u30fc\u30b7\u30e7\u30f3\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u3059\u3002\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u4e0a\u3067\u306e\u30dd\u30c3\u30d7\u30a2\u30c3\u30d7\u30d5\u30a9\u30fc\u30e0\u3084\u3001\u30a2\u30f3\u30b1\u30fc\u30c8\u30d5\u30a9\u30fc\u30e0\u3001\u8cfc\u5165\u30d5\u30a9\u30fc\u30e0\u306a\u3069\u3067\u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u3092\u53ce\u96c6\u3067\u304d\u308b\u30c4\u30fc\u30eb\u3067\u3059\u3002\u307e\u305f\u3001\u9867\u5ba2\u30c7\u30fc\u30bf\u3092\u84c4\u7a4d\u3057\u3001\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u3084\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30bc\u30fc\u30b7\u30e7\u30f3\u3001\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306a\u3069\u306b\u6d3b\u7528\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-octane-ai\">Octane AI<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.octaneai.com\/\">https:\/\/www.octaneai.com\/<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Octain AI\u306f\u30af\u30a4\u30ba\u3084\u8a3a\u65ad\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u624b\u8efd\u306b\u4f5c\u308a\u3001\u9867\u5ba2\u306e\u30a4\u30f3\u30b5\u30a4\u30c8\u3092\u53ce\u96c6\u3057\u3001\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u4f53\u9a13\u3092\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3059\u308b\u30b5\u30fc\u30d3\u30b9\u3067\u3059\u3002\u30e6\u30fc\u30b6\u30fc\u306e\u597d\u307f\u306e\u8272\u3084\u597d\u304d\u306a\u6620\u753b\u3001\u304a\u6c17\u306b\u5165\u308a\u306e\u9999\u308a\u306a\u3069\u30a4\u30f3\u30b5\u30a4\u30c8\u3092\u5f97\u3089\u308c\u308b\u30af\u30a4\u30ba\u3092\u7b54\u3048\u308b\u3068<strong>\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30ec\u30b3\u30e1\u30f3\u30c9\u5546\u54c1\u3092\u751f\u6210\u3057\u8868\u793a<\/strong>\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-\">\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u306e\u6d3b\u7528\u4e8b\u4f8b<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-the-north-face\">THE NORTH FACE<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u30a2\u30a6\u30c8\u30c9\u30a2\u30d6\u30e9\u30f3\u30c9\u306eTHE NORTH FACE\u306fXPLR PASS\u3068\u3044\u3046\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u3092\u30b9\u30bf\u30fc\u30c8\u3055\u305b\u307e\u3057\u305f\u3002\u300e\u5192\u967a\u3067\u4e16\u754c\u3092\u5207\u308a\u958b\u304f\u300f\u3068\u3044\u3046\u30d6\u30e9\u30f3\u30c9\u30d1\u30fc\u30d1\u30b9\u306e\u4e16\u754c\u89b3\u306b\u6cbf\u3063\u3066\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u81ea\u5206\u3089\u3057\u3055\u3092\u8868\u73fe\u3067\u304d\u308b\u30d7\u30ed\u30b0\u30e9\u30e0\u3092\u3064\u304f\u308b\u3053\u3068\u3067\u3001\u30a8\u30e2\u30fc\u30b7\u30e7\u30ca\u30eb\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u306e\u57fa\u76e4\u304c\u69cb\u7bc9\u3057\u307e\u3057\u305f\u3002\u88fd\u54c1\u8cfc\u5165\u4ee5\u5916\u306b\u3082\u30e6\u30fc\u30b6\u30fc\u304c\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3067\u304d\u308b\u6a5f\u4f1a\u3092\u5927\u5e45\u306b\u5897\u3084\u3057\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"aioseo-xplr-pass\">XPLR PASS\u7279\u5178<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u88fd\u54c1\u8cfc\u5165\u6642\u306b\u52a0\u3048\u3001THE NORTH FACE\u306e\u5e97\u8217\u3084\u56fd\u7acb\u516c\u5712\u306b\u30c1\u30a7\u30c3\u30af\u30a4\u30f3\u3057\u305f\u308a\u3001\u53cb\u9054\u3092\u7d39\u4ecb\u3057\u305f\u308a\u3059\u308b\u3053\u3068\u3067\u3082\u30dd\u30a4\u30f3\u30c8\u304c\u4ed8\u4e0e\u3055\u308c\u308b<\/li>\n\n\n\n<li>\u5e97\u8217\u306b\u30de\u30a4\u30d0\u30c3\u30b0\u3092\u6301\u53c2\u3059\u308b\u3068\u3001\u74b0\u5883\u4fdd\u8b77\u306b\u8ca2\u732e\u3057\u305f\u3068\u3057\u3066\u30dd\u30a4\u30f3\u30c8\u304c\u4ed8\u4e0e\u3055\u308c\u308b<\/li>\n\n\n\n<li>\u5c02\u9580\u5bb6\u306e\u52a9\u3051\u3092\u53d7\u3051\u3089\u308c\u308b\u5c02\u7528\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30fc\u30d3\u30b9\u304c\u5229\u7528\u3067\u304d\u308b<\/li>\n\n\n\n<li>\u30e1\u30f3\u30d0\u30fc\u9650\u5b9a\u306e\u30d5\u30a3\u30fc\u30eb\u30c9\u30c6\u30b9\u30c8\u306b\u53c2\u52a0\u3067\u304d\u308b<\/li>\n\n\n\n<li>\u5404\u7a2e\u30a4\u30d9\u30f3\u30c8\u306b\u53c2\u52a0\u3067\u304d\u308b<\/li>\n\n\n\n<li>\u9650\u5b9a\u5546\u54c1\u3092\u8cfc\u5165\u3067\u304d\u308b<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u8cfc\u5165\u4ee5\u5916\u306b\u3082\u53cb\u9054\u3092\u7d39\u4ecb\u3057\u305f\u308a\u3001\u30de\u30a4\u30d0\u30c3\u30b0\u3092\u6301\u53c2\u3057\u3066\u74b0\u5883\u3078\u8ca2\u732e\u3001\u306a\u3069\u306e\u30a2\u30af\u30b7\u30e7\u30f3\u306b\u3082\u30dd\u30a4\u30f3\u30c8\u3092\u4ed8\u4e0e\u3057\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u3092\u53d6\u5f97\u3067\u304d\u3001\u9867\u5ba2\u3092\u5341\u5206\u306b\u7406\u89e3\u3057\u3001\u9867\u5ba2\u306b\u9069\u5207\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u3067\u30a2\u30a6\u30c8\u30c9\u30a2\u3067\u306e\u4f53\u9a13\u3092\u8c4a\u304b\u306b\u3059\u308b\u88fd\u54c1\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-lacoste\">LACOSTE<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.lacoste.jp\/\" target=\"_blank\" rel=\"noopener\" title=\"\">https:\/\/www.lacoste.jp\/<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u30a2\u30d1\u30ec\u30eb\u30d6\u30e9\u30f3\u30c9\u306eLACOSTE\u306e\u5b9a\u756a\u5546\u54c1\u306f\u300c\u534a\u8896\u306e\u30dd\u30ed\u30b7\u30e3\u30c4\u300d\u3067\u3059\u3002\u521d\u56de\u8cfc\u5165\u8005\u306e\u5927\u534a\u304c\u5b9a\u756a\u5546\u54c1\u306e\u300c\u534a\u8896\u306e\u30dd\u30ed\u30b7\u30e3\u30c4\u300d\u3092\u8cfc\u5165\u3059\u308b\u305f\u3081\u3001\u8cfc\u8cb7\u30c7\u30fc\u30bf\u306e\u307f\u3092\u3082\u3068\u306b\u30ec\u30b3\u30e1\u30f3\u30c9\u3059\u308b\u3068\u3001\u6c38\u9060\u306b\u300c\u534a\u8896\u306e\u30dd\u30ed\u30b7\u30e3\u30c4\u300d\u3092\u304a\u3059\u3059\u3081\u3057\u7d9a\u3051\u308b\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u300c\u9577\u8896\u30dd\u30ed\u30b7\u30e3\u30c4\u300d\u306e\u8ca9\u58f2\u62e1\u5927\u3092\u72d9\u3044\u3001\u300c\u5229\u7528\u30b7\u30fc\u30f3\u3084\u597d\u307f\u3092\u9867\u5ba2\u306b\u805e\u304f\u300d\u3068\u3044\u3046\u5b9a\u756a\u7684\u306a\u63a5\u5ba2\u624b\u6cd5\u3092\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u5b9f\u65bd\u3059\u308b\u3053\u3068\u306b\u3088\u308a\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u3092\u53ce\u96c6\u3057\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3059\u308b\u3068\u5f93\u6765\u306e2\u500d\u4ee5\u4e0a\u306e\u53cd\u5fdc\u7387\u3092\u5f97\u3089\u308c\u305f\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-airbnb\">Airbnb<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.airbnb.jp\/\">https:\/\/www.airbnb.jp\/<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Airbnb\u306f\u30db\u30b9\u30c8\u306b\u5bfe\u3057\u3066\u3001\u7a3c\u50cd\u7387\u30011\u6cca\u3042\u305f\u308a\u306e\u5e73\u5747\u6599\u91d1\u3001\u6ce8\u76ee\u5ea6\u306a\u3069\u306e\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u304a\u3088\u3073\u904e\u53bb\u306e\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u30c7\u30fc\u30bf\u306a\u3069\u306e\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u3092\u8ffd\u8de1\u3057\u3066\u3001\u30db\u30b9\u30c8\u306b\u5408\u308f\u305b\u3066\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\u3092\u8868\u793a\u3057\u307e\u3059\u3002\u30db\u30b9\u30c8\u306f\u8868\u793a\u3055\u308c\u305f\u30c7\u30fc\u30bf\u3092\u6d3b\u304b\u3057\u3066\u3001\u305f\u3068\u3048\u3070\u3001\u9700\u8981\u304c\u5c11\u306a\u3044\u65e5\u306b\u306f\u30b9\u30da\u30b7\u30e3\u30eb\u30aa\u30d5\u30a1\u30fc\u3092\u63d0\u4f9b\u3059\u308b\u306a\u3069\u3057\u3066\u3001\u4e88\u7d04\u7387\u3092\u5897\u3084\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-\">\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u306e\u6d3b\u7528\u306b\u304a\u3051\u308b\u30d3\u30b8\u30cd\u30b9\u306e\u52b9\u679c\u6027\u306f\uff1f<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u5c0f\u3055\u3044\u30d6\u30e9\u30f3\u30c9\u306b\u3068\u3063\u3066\u3069\u308c\u3060\u3051\u306e\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u3092\u96c6\u3081\u3089\u308c\u308b\u306e\u304b\u306f\u9650\u754c\u5024\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u53d6\u308a\u6271\u3063\u3066\u3044\u308b\u5546\u54c1\u3084\u30bf\u30fc\u30b2\u30c3\u30c8\u30e6\u30fc\u30b6\u30fc\u306e\u5c5e\u6027\u306a\u3069\u306b\u3088\u308a\u3001\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u306e\u53ce\u96c6\u3084\u6d3b\u7528\u306e\u52b9\u679c\u6027\u304c\u5f97\u3089\u308c\u306a\u3044\u30d6\u30e9\u30f3\u30c9\u3084\u4f01\u696d\u3082\u3042\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002\u5f15\u304d\u7d9a\u304d\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3059\u308b\u4f01\u696d\u3084\u30d6\u30e9\u30f3\u30c9\u304c\u591a\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">e\u30b3\u30de\u30fc\u30b9\u306b\u304a\u3044\u3066\u306f\u3084\u306f\u308a\u8cfc\u8cb7\u306b\u95a2\u3059\u308b\u3042\u3089\u3086\u308b\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u3001\u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u3092\u4fdd\u6301\u3059\u308bAmazon\u306a\u3069\u304c\u5f37\u3044\u3068\u8a00\u308f\u308c\u3066\u3044\u307e\u3059\u3002Amazon\u306f\u3088\u308a\u5e83\u544a\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u5f37\u5316\u3092\u884c\u3046\u65b9\u91dd\u3067\u3059\u3002\u307e\u305fD2C\u30d6\u30e9\u30f3\u30c9\u81ea\u4f53\u304c<strong><a href=\"https:\/\/apps.shopify.com\/disco?locale=ja\" target=\"_blank\" rel=\"noopener\" title=\"\u81ea\u793e\u306e\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u30c7\u30fc\u30bf\u3092\u30d6\u30e9\u30f3\u30c9\u30d1\u30fc\u30c8\u30ca\u30fc\u306b\u63d0\u4f9b\u3059\u308b\u3088\u3046\u306a\u30c4\u30fc\u30eb\">\u81ea\u793e\u306e\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u30c7\u30fc\u30bf\u3092\u30d6\u30e9\u30f3\u30c9\u30d1\u30fc\u30c8\u30ca\u30fc\u306b\u63d0\u4f9b\u3059\u308b\u3088\u3046\u306a\u30c4\u30fc\u30eb<\/a><\/strong>\u306a\u3069\u3082\u6d3b\u7528\u3057\u3066\u3001\u76f8\u4e92\u306b\u30e6\u30fc\u30b6\u30fc\u9001\u5ba2\u306e\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u3082\u5e83\u304c\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\u306e\u9ad8\u3044\u95a2\u4fc2\u6027\u3092\u69cb\u7bc9\u3059\u308b\u306b\u306f\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u306f\u91cd\u8981\u306a\u6226\u7565\u306b\u306a\u308a\u307e\u3059\u3002\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u696d\u754c\u3067\u306f\u300c\u9867\u5ba2\u306f\u5618\u3092\u3064\u304f\u300d\u3068\u3044\u308f\u308c\u307e\u3059\u304c\u3001\u672c\u97f3\u3092\u3069\u3046\u3084\u3063\u3066\u5f15\u304d\u51fa\u305b\u308b\u304b\uff1f\u30d6\u30e9\u30f3\u30c9\u3084\u4f01\u696d\u304c\u30e6\u30fc\u30b6\u30fc\u304c\u4e01\u5be7\u306b\u30e6\u30fc\u30b6\u30fc\u3068\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3057\u3001\u9867\u5ba2\u30a4\u30f3\u30b5\u30a4\u30c8\u3092\u6df1\u304f\u7406\u89e3\u3059\u308b\u3068\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u306e\u8cea\u304c\u4e0a\u304c\u308a\u3001\u9577\u671f\u7684\u306a\u8996\u70b9\u3067\u30d6\u30e9\u30f3\u30c9\u30d9\u30cd\u30d5\u30a3\u30c3\u30c8\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u305c\u3072\u81ea\u793e\u306ee\u30b3\u30de\u30fc\u30b9\u306e\u4e2d\u3067\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u3078\u306e\u53d6\u308a\u7d44\u307f\u3092\u59cb\u3081\u3066\u307f\u308b\u306e\u306f\u3044\u304b\u304c\u3067\u3059\u304b\uff1f<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u53c2\u8003\u8cc7\u6599<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/digiday.jp\/platforms\/it-changed-the-way-people-perceived-digital-advertising-advertisers-reflect-on-ios-14-changes-a-year-later\/\" target=\"_blank\" rel=\"noopener\" title=\"iOS14 \u304b\u30891\u5e74\u3001\u5e83\u544a\u4e3b\u304c\u5909\u5316\u3092\u632f\u308a\u8fd4\u308b\uff1a\u300c\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u306b\u5bfe\u3059\u308b\u8003\u3048\u65b9\u3092\u5909\u3048\u308b\u3053\u3068\u306b\u300d\">iOS14 \u304b\u30891\u5e74\u3001\u5e83\u544a\u4e3b\u304c\u5909\u5316\u3092\u632f\u308a\u8fd4\u308b\uff1a\u300c\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u306b\u5bfe\u3059\u308b\u8003\u3048\u65b9\u3092\u5909\u3048\u308b\u3053\u3068\u306b\u300d<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.dentsudigital.co.jp\/knowledge-charge\/articles\/2022\/0824-loyalty-marketing#02\" target=\"_blank\" rel=\"noopener\" title=\"\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u305f\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\">\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u305f\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.cheetahdigital.com\/jp\/blog\/jp-customer-loyalty-as-a-data-exit-strategy\/\" target=\"_blank\" rel=\"noopener\" title=\"\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30bc\u30fc\u30b7\u30e7\u30f3\u306b\u3088\u308b\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u69cb\u7bc9\">\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30bc\u30fc\u30b7\u30e7\u30f3\u306b\u3088\u308b\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u69cb\u7bc9<\/a><br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u203b\u672c\u8a18\u4e8b\u306f\u4e00\u90e8\u3001ChatGPT\u3092\u6d3b\u7528\u3057\u3066\u8a18\u4e8b\u4f5c\u6210\u3057\u3066\u3044\u307e\u3059\u3002<\/p>","protected":false},"excerpt":{"rendered":"<p>\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\uff08Zero Party Data\uff09\u3068\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u81ea\u8eab\u304c\u63d0\u4f9b\u3059\u308b\u30c7\u30fc\u30bf\u306e\u3053\u3068\u3092\u6307\u3057\u307e\u3059\u3002\u3064\u307e\u308a [&hellip;]<\/p>\n","protected":false},"author":17,"featured_media":14421,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[27,75,25,28,31,87],"tags":[],"class_list":["post-14407","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ability","category-ai","category-business","category-e-commerce","category-marketing","category-technology"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.8 - aioseo.com -->\n\t<meta name=\"description\" content=\"\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\uff08Zero Party Data\uff09\u3068\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u81ea\u8eab\u304c\u63d0\u4f9b\u3059\u308b\u30c7\u30fc\u30bf\u306e\u3053\u3068\u3092\u6307\u3057\u307e\u3059\u3002\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Takuro Nakayama\"\/>\n\t<link rel=\"canonical\" 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